Once upon this time, this blog was a place to share marketing tips and the latest news about social media platforms — back in 2013, it was this hot new thing called “Instagram”. My blog eventually evolved into a lifestyle journal, but as all things in life go, it’s come full circle where life and marketing now work hand-in-hand. So whether you’re a lifestyle blogger, marketing blogger or somewhere in between (like me!), wanted to share my 5 must have apps to keep your business running while on the go.
Planoly: Regardless of what type of blogger you are, Instagram is one of the best platforms to market yourself on. Knowing that, it’s important to make sure your grid and overall aesthetic is on brand and consistent! And that’s where Planoly comes in. This free app (with paid features) allows you to upload multiple photos into your Instagram grid in advance, so you can visually plan all your pictures hours, days or weeks in advance!
Lightroom: I typically edit most of my images on my desktop but if you need to edit an image on the fly then Lightroom is your #1 tool. There are lots of other great options out there, including Snapseed and VSCO, but Lightroom is the most powerful of the photo editing tools. Plus, your stored presets are available on your mobile, so you can keep all your pictures consistent no matter where you are!
Slack/Notes: Slack and Notes are both fantastic file sharing apps. While Slack allows you to communicate with other people or team members, the best feature (in my opinion) is its ability to transfer enormous files from your desktop to mobile in a matter of seconds, without needing to compress or Zip it. Among other things, Notes is fantastic at distributing copy between your devices. It also integrates addresses, emails and images, so you have everything on one page! The only downside is it’s only available for iOS users but hey, that’s where Slack… picks up the Slack (sorry, I had to!).
Google Suite: G Suite is hands down the best collaborative and online storage solution for any blogger, entrepreneur, freelancer, marketer, etc. Collaborating on a Power Point? Use Google Docs and you can both edit on the go. Looking to share a huge file with a client? Send them the link to the Doc or make them an editor to your Drive folder. Docs, Sheets, and the Drive make up the holy grail, and for anyone on the go, this is a personal and professional life saver!
Spark Post: This is a fun app for anyone who wants to add animation to their work. Up until now, I’ve used Spark exclusively to add a fun video feature to my Instagram Stories without having to edit a full blown movie in iMovie or Final Cut Pro — but similar to Canva, it gives you the power to create fun, eye-catching content for any platform. And the best part — say you accidentally create an image for Facebook but realize you also need the same image for Twitter (which has different dimensions). Spark will automatically re-size your image for you, no muss no fuss!
Do you use any of these apps? What are your favourites? Let me know in the Comments below.